A digital agenda for high schools
WeStudents · 2019
Key info
Impact
Gamification (challenges, trophies, badges) was added to increase time on the app; I couldn’t track its results as I left the company.
Redesigning the whole app of an Italian high-school startup, starting from the students.
The project
WeStudents is a startup that developed an app for Italian high-school students, in order to make their school life easier.
My role
Since it was a small startup I had to do a lot of stuff, but my main role was as a Product Designer on the mobile app.
The process
I had to redesign the whole application and to do so I started by interviewing our users, the students. With them I made some classic interviews but also some workshops to understand their real needs.
After this research, we discovered that it was difficult to find the information on the app, it didn’t track very well their school life and bugs afflicted the overall experience. I also had to deal with business requests to improve the time spent on the app.
Gamification
Challenges, trophies and badges
As I said before I was asked to improve the time spent on the app. So we came up with the idea of introducing a gamification system based on the actions the user did on the app and their results at school.
So, we introduced challenges, trophies and badges.
Unfortunately I wasn’t able to track the results of this feature as I left the company.
